About authentic digital

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authentic digital is an independent, senior-led digital marketing agency helping ambitious brands grow through AI Optimisation, SEO, and Google/Meta Ads.

Based in the heart of Kingsland, we work with multi-location businesses, SMEs, and enterprises across New Zealand and Australia to improve visibility wherever people and machines search.  

If you're looking for a search partner who's invested in your long-term growth, we'd love to talk.

Get in touch.

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authentic digital team member working on laptop in Auckland office

Our Story

Formerly known as Online Asset Partners, we’ve been around since 2010, but our team has over a century of combined experience at major brands, tech startups, and their own companies.

Over the past 16 years, we've seen far too many businesses left in the dark about what their marketing investment is actually delivering.

We wanted to do things differently. To build an agency where clients could work directly with experienced specialists, understand where their investment was going and trust that the work being done was genuinely in their best interests.

That thinking continues to shape authentic digital today.
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100% NZ-based team

12x Google Premier Partner

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16 years in business

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140 years combined experience

A broader perspective on search

People don't find businesses through a single search box like they used to. The customer journey today is a fluid, continuous conversation across AI tools, social feeds, and traditional search engines.

Our philosophy is rooted in seeing that bigger picture of search. We look beyond individual channels to understand how they connect, where your customers are searching and what influences their decisions along the way. That wider lens lets us build unified strategies that keep your brand visible and persuasive wherever your customers decide to look.

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Proud to be New Zealand’s first and only Semrush Enterprise Partner for GEO/AEO.

“We’re thrilled to team up with authentic digital in New Zealand. authentic digital has built a fantastic reputation for forward-thinking digital marketing, making them an ideal partner as we look to empower brands navigating the evolving search landscape.”

- Alex Sibois, Head of International Partnerships & Alliances, Semrush

Learn about the partnership →

What makes us different?

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No offshore outsourcing

Our senior specialists work together from our Kingsland office, alongside trusted long-term contractors who know our team and how we work. This gives us close oversight of the quality of everything we deliver.

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Fresh thinking for every industry

Our team brings experience across a wide range of industries, from tourism and education to property development and beyond. We only take on work where we know we can make a genuine impact.

Explore our industries

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Direct access to our team

Our lean structure keeps communication simple. You’ll work directly with a dedicated Client Success Manager, with easy access to the specialists working on your account.

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Lasting relationships

We build relationships that last, with both our clients and our team. That continuity means people who know your business, understand your goals and stay invested in the results.

Our core values

High skill, low ego

External Solution

Advice

Training

We Play Well with Others

Strategy

Happy Clients

What working with us looks like

An approach built around your business

We take the time to understand your business, challenges and goals before recommending a strategy. No fixed playbooks or unnecessary services.

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A set up that suits your team

Work with us as an extension of your internal team for on-tap expertise, or let us operate in the classic agency structure, taking full ownership of your digital marketing.

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You’ll always know what we’re working on

You'll get a monthly Master Sheet detailing the work completed, hours used and results. We'll explain the thinking behind our recommendations, be upfront about what's working and what isn't, and won't hesitate to change course when the evidence points to a better way forward.

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Reliable execution and delivery

Expect structured communication with regularly scheduled online catch-ups, and clear accountability for agreed deliverables and timelines.

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