Site Migrations

Will your new website be an upgrade or cost you in lost traffic and revenue?

New site in the works?

Get technical SEO experts working closely with your IT, marketing, and external teams for a successful migration

Protect your investment

You spent a lot to achieve current rankings. Mapping of existing URLs to ensure content parity and seamless redirects, preserving your hard-earned rankings and organic visibility.

Minimise traffic loss

Proactively fixing technical issues and monitoring performance pre, during, and post launch.

Inform and elevate UX

Align SEO with UX design from the start, optimising page load speed and content structure to enhance search experience.

Prepare for growth

Future-proofing your site by implementing scalable, SEO-friendly architecture that supports future marketing activities.

You need a new site to grow, but a botched migration can set you back years:

📉 Loss of search rankings means a steep drop in organic traffic (and increased ad spend)

💔 Slow loading, broken links, and missing content hurt conversions and brand reputation

⛑️ Technical issues left unresolved can create costly, time-consuming fixes.

Want to know the real deal? Just ask our clients...

"authentic digital has been running targeted Google Ads campaigns for AA Home since August 2021 and in our first three months of partnership, have achieved a "huge improvement" in AA Home's advertising campaign success. authentic digital are very technically sound, so I know they know what they're doing. I appreciate the easy language and good communication that authentic digital provides."

Nalini Dutt

Marketing Manager

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Our battle-tested approach secures your SEO investment to drive growth on the new site

Pre Launch

What you need:

To catch every potential risk and hiccup before the big day, so your site doesn’t take a hit in rankings or traffic.

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What we do:

Thorough analysis and guidance on wireframes, content, and performance, plus clear tickets for your devs to tackle before go-live.

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Launch Day

What you need:

A stress-free launch where everything just works – minimal surprises and lost visibility.

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What we do:

We’re on standby, running tests, fixing any issues on the spot, and making sure your site’s being indexed properly.

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Post Launch

What you need:
To iron out any bugs fast, see how the migration has paid off, and get back to BAU.

We provide:
Quick fixes for any post-launch snags and a clear report showing the impact. We’ll set you up for continued organic growth on your new site.

Informed by nearly 20 years in technical SEO for industry leaders and high-growth brands

Asking the right questions about your business to provide accurate guidance on risks, opportunities, and scenarios to plan for.

We present our work in practical, actionable ways to educate (not baffle) your team so they can make informed decisions.

Our experienced team has delivered successful migrations where their input prevented major losses.

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Loop us in early for a successful website migration

We’ll set you up for growth on your new platform

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