Paid

Get new customers from paid ads on Google, Meta, and LinkedIn.

Work with a Google Partner agency managing several million in annual spend for SMEs and national brands.

Senior specialists with a strong track record and exclusive partnership with Google

With authentic’s practitioners, complexity becomes clarity:

Strategic

Clear steps between SEO activities and commercial goals.

Technical

Meticulous optimisations for smooth experiences.

Integrated

We work with your team to align SEO with sales and brand.

Editorial

Search and expert-led content to boost authority and conversions.

Accountable

Contextual reporting with dashboards you can actually read.

"Working with authentic digital has been a great experience. They have an expert team, and their transparent communication builds trust and credibility. Navigating the AdWords landscape and understanding the intricacies of the platform can be daunting and time consuming for a small business owner. Utilising the expertise and skills available at authentic digital is money well spent and pays off in the long run. They deliver results, making them a suitable partner for our business."
Steve Macdonald
Merchandise NZ Director

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Senior specialists with a strong track record and exclusive partnership with Google

With authentic’s practitioners, complexity becomes clarity:

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Scalable Paid Search plans with straightforward pricing

We set up your ad account for success, from structure to targeting, so you know you’re primed for performance. 

You’ll manage ad spend and review results as we guide your strategic foundation.

Includes:

  • Keyword and audience research
  • Campaign and Ad Group setup
  • Discovery, Performance Max, and Search campaigns
  • Copywriting for Search ads
  • Setup of Responsive Display creative
  • Goal tracking to ensure your ads perform

Your dedicated Paid Search expert optimises, manages, and reports on your account every month, making sure every dollar works for your goals.

Includes:

  • Monthly report meetings with your dedicated Paid Search expert
  • Practical guidance on data interpretation
  • Custom advice to refine your bidding strategy
  • Interactive reporting dashboard
  • Ongoing ad copy and performance optimisations

We establish a manageable baseline to keep your account strong, then look for growth opportunities.

Whether it’s launching a new product category, doubling down on a winning formula, or fine-tuning for seasonal peaks, we’ll pitch actionable ideas to help you get the most out of Paid.

Probably not your first agency. Definitely the one you’ll stick with.

We look past quick fixes and ego metrics, aligning Paid with overall Search strategy and big-picture business goals.

One of the first things we often do is shrink your ad account. 

Yep. We strip back overreliance on brand searches and simplify where it counts, ensuring every ad dollar goes where it truly makes a difference. 

Only then do we chase growth. You’ll notice the difference.

Connect Paid Search to your ongoing SEO Retainer or start a targeted project

We can be an extension of your marketing team or an injection of expertise.

Meet your Paid Search team🤝

David Cranwell
General Manager
Alfredo Fallarme
PPC/SEM Specialist
Chris Dzikiewicz
PPC Specialist
Ashleigh Lehmann
PPC/SEM Specialist
Tamanna Ahuja
PPC/SEM Specialist

Why we’re the last Paid Search agency you’ll need to hire…

Unrivalled time on the tools

Access the enquiring minds and battle-tested tactics of NZ’s most experienced Search practitioners.

Connecting Paid Search to revenue and business ops

We think critically about search intent, asking how our tactics can support sales, customer experience, and other channels.

ContentOps specialists

We draw from your team’s knowledge and authoritative sources to produce best-in-class content that supports sales enablement and boosts brand authority.

Strong track record for multi-location brands

We know how to leverage owned and earned channels for businesses needing more foot traffic across locations.

Clients come to us when growth from Paid Search is not optional.